Summit Agenda:

9:00 am to 9:30 am – Check-in and Complimentary Refreshments 

9:40 am to 10:00 am - Opening Remarks by Mayor Michael J. Ryan

10:00 am to 11:00 am – Keynote Speaker, Carlos Gil

11:00 am to 12:00 pm – Networking and Business Resource Partners Expo

Attendees will experience additional resources including:

• Actionable Social Media & AI Strategies
• Peer-to-Peer Business Networking
• Local Business Resource Expo - Connect Directly with Government and Nonprofit Partner Organizations including:
• Broward College Entrepreneurship Experience (BCEx)
• Broward County Office of Economic and Small Business Development
• Global Trade Chamber
• Greater Sunrise Chamber of Commerce
• Hispanic Unity of Florida
• Miami Bayside Foundation
• SCORE
• Small Business Development Center at Florida Atlantic University

Social Media + AI for Business: How to Grow Your Brand, Reach More Customers & Drive Revenue

Social media has changed, AI is changing how businesses market themselves, and you don’t need a massive advertising budget to compete.

Sunrise business owners can learn practical strategies to grow brand awareness, connect with customers, create content that gets noticed, and turn social media attention into revenue.

Attendees will learn how to use today’s leading AI tools to save time and create better marketing content, strategies for creating viral and engaging social media posts, how to use email marketing to build an audience they actually own, and proven tactics inspired by Carlos bestselling book, The End of Marketing. Carlos will also share lessons from building and scaling two of his own businesses to more than $1 million in sales using many of the same strategies taught in this workshop.

Best of all, many of these strategies cost nothing to implement. No expensive influencers. No celebrity endorsements. No massive ad budgets. Just practical tools and strategies that business owners can start using immediately.

Carlos Gil is the bestselling author of The End of Marketing, a global keynote speaker, marketing advisor, entrepreneur, and former social media leader at LinkedIn. Throughout his career, Carlos has worked with Fortune 500 brands including Hertz, DocuSign, Salesforce, and Adobe, helping organizations navigate social media, digital marketing, content, and emerging technology.

Joining Carlos is Benny Salas, Founder & CEO of That Coaching Guy Inc. Benny Salas is an ICF Professional Certified Coach (PCC) and executive leadership consultant with over 25 years of experience equipping leaders to communicate with clarity, influence, and confidence. As the Founder and CEO of That Coaching Guy Inc., Benny has delivered keynotes and leadership development programs across more than 500 stages. He has worked with organizations ranging from Google to regional chambers of commerce, helping leaders bridge the gap between strategic vision and team execution.